Codes and conventions of a radio trailer

They are cleverly done and edited appropriatly so they can be used on TV and radio (duel purpose)
-extracts from the programme.
-voiceover intercut through out
-In some way the trailer should want to make the audience find out more.
-Got to include scheduling information at the end (title, day, time and channel)
-Music bed where appropriate.
30-40 seconds
-Slogan
-Sound effects

4creative.co.uk


Special needs pets
-Whistling music bed- Stays on through-out
-Lots of different voices- intercut with documentary extracts
-One standard women talking at the end
-Lists a set of problems thats in your show
-Animal noises
-Disabled pet owners in trailer (extracts from the programme)
-Silly quirky music to relate to the subject.

Weather
-Weather noises in the background
-John Kettley BBC weatherman (voiceover)
-Female voice over at the end.
-Advertising scheduling, time and radio channel
-Sound effects linked to his script
-Humourus script.