Thursday 23 September 2010

TV Scheduling

The schedule for each day can be broken down into clear segments. How would you categorise these segments?
Breakfast, Daytime, Children, Family and Adult.

Who are the audience for these segments?
Breakfast- 6am, spread of different audiences.
Daytime- Housewives and unemployed.
Family- for all audiences, when having tea.
Adult- after 9 to 10 oclock when it can be watershed.

What would you say are the most popular genres on television?
News- has to be on every channel by law.
Soap Opera, sit-com, talk shows, game shows and films.

Who is the target audience of each terrestrial channel? Give examples of scheduled programmes to support your views.
BBC1- Aimed at anybody (the whole population)
BBC2- Intilectual educated audience.
ITV1- Aimed at anybody aswell (the whole population)
C4- Young adults, educated (compete to BBC2)
C5- Same as BBC1, mass audience channel.

Roughly, what percentage of each channels schedules is taken up with repeats? Why do you think this is?
Mainly in the daytime.
BBC- 1pm till 3.30pm repeats.
Repeats are used because its cheap.

Which channels have more imported programmes in their schdules? Why do you think this might be?
Channel four and five because they havent got as much money. Cheaper to buy international programmes than make Brittish show.

What do you inderstand by the term 'the Watershed' and where does this occur in the schdules?
Watershed is nine o'clock- shedding the audience of children. Can do more adult programmes. Sometimes shifted back to 10 o'clock these days.

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